| Post Name | Assistant Professor in Hotel Management -Kerala Collegiate Education Paper - II |
|---|---|
| Question Paper Code | 102/2025/OL |
| Category Code | 570/2024 |
| Date of Test | 10 September 2025 |
| Exam Type | Online Examination |
| Total Questions | 100 |
1
Which of following is an example of Indo-Saracenic Architecture?
Answer
C. Taj Mahal Palace Mumbai
2
As per MOT, GOI's 2018 guidelines, what is the minimum percentage of air-conditioned rooms required in 3 star hotel?
Answer
B. 50%
3
State the correct full form of LEED
Answer
A. Leadership in Energy and Environmental Design
4
What is the term used to refer parking zone for Specially Abled Guests?
Answer
C. Accessible Parking
5
In the USA, guidelines for hospitality industry pertaining to Physically Challenged Guests are stated in which Act?
Answer
A. Americans with Disabilities Act
6
This hotel is famous for offering unparalleled view of the Taj Mahal
Answer
C. Oberoi Amarvilas
7
Which of the following is not a factor for making an efficient SLP?
Answer
D. Mindset of customers
8
As per MOT, GOI's 2018 guidelines, what is the minimum area required for bedroom excluding the washroom in a 5 star hotel?
Answer
C. 200 sq. ft.
9
What is the quota of Accessible rooms in 5 star hotels?
Answer
A. 5%
10
This report is made to determine whether the enterprise can be practically successful or not.
Answer
C. Feasibility Report
11
In the context of service marketing, what does the acronymn CRM stands for :
Answer
A. Customer Relationship Management
12
Service Quality is often measured based on the SERVQUAL Model. What are the 5 dimensions of Service Quality in this model?
Answer
C. Tangibles, Reliability, Responsiveness, Assurance, Empathy
13
What is the term for the process of managing customer expectations and perceptions to create a positive service experience?
Answer
B. Service Quality Management
14
A Boutique hotel is seeking to differentiate itself from competitors by offering a unique service experience. However, the hotel's target market is highly heterogenous, with diverse preference and expectations. Which of the following strategies would be most effective in balancing the need for customization with the need for efficiency and consistency?
Answer
A. Implementing a modular service design that allows for flexibility and customization
15
Name the process by which consumers experience discomfort or guilt after making a purchase?
Answer
C. Cognitive dissonance
16
According to the Howard-Sheth Model, what are the three main components that influence consumer behaviour?
Answer
C. Inputs, processing and outputs
17
What is the term for the phenomenon where consumers tend to attribute human-like qualities or intentions to brands or products?
Answer
D. Anthropomorphism
18
What is the first stage of the buying process?
Answer
C. Problem recognition
19
What is the term for a consumer's personality traits, values and lifestyles that influence their buying behaviour?
Answer
B. Psychographics
20
Term used for the phenomenon where consumers are more likely to adopt a product or behaviour if they observe others in their social network adopting it?
Answer
A. Social contagion
21
Which among the following does go under the expanded marketing mix of services under price?
Answer
B. Discount
22
Promotion Blend, Sales People, Publicity goes under
Answer
C. Promotion
23
Reliance industries extending it's brand from textiles to petro chemicals to mobiles to retailing is and example for
Answer
B. Brand extension
24
Sequence the marketing communication process a. Receiver b. Encoding c. Message d. Decoding
Answer
A. b, c, d, a
25
Which among the following is not the disadvantages of Franchisor?
Answer
D. Rapid expansion
26
Which among the following does not fall under demographics variable activities?
Answer
B. Vacation
27
Education, products, future and culture are the life style dimension's in
Answer
C. opinions
28
Age, gender, race and religion goes under
Answer
D. Demographic variables
29
Rapid rising, Rising and easy adopters are the ____________ stage of Product Life Cycle.
Answer
B. Growth
30
Which among the following is not a type of Evolution in Marketing mix?
Answer
D. Logo
31
Advertising, personal selling, public relations are the blended mix of ________ tools.
Answer
C. Promotion
32
Media decisions for advertisements are based on a. Reach b. Impact c. Frequency d. Alternatives
Answer
A. a, b, c
33
Style tone and words are important for
Answer
C. message
34
While designing a new product which among the following is not considered?
Answer
D. product size
35
Check list method and idea rating methods are done in
Answer
B. Idea scanning
36
The prices of breakfast buffets encourage guests to order the buffet than purchase juice, coffee and eggs separately is the concept of
Answer
B. Bundle pricing
37
In marketing mix direct, indirect and retail goes into the category of
Answer
B. Place
38
Which among the following is not used to monitor customer satisfaction?
Answer
D. Short time sales
39
The activity to provide a service as expected by the customer is
Answer
D. Reliability
40
Technical quality and functional quality of management service quality refers to
Answer
A. Image
41
Which of the following is a key factor in selecting material handling equipment?
Answer
B. Nature and volume of material
42
In ABC inventory analysis, the 'A' items are generally :
Answer
B. High-value, low-frequency
43
In materials management, the Economic Order Quantity (EOQ) model helps in ________
Answer
C. Minimizing total ordering and holding costs
44
Which of the following terms refers to a strategy where an organization maintains minimal inventory and relies on frequent deliveries from suppliers?
Answer
D. Just-In-Time (JIT)
45
Which of the following best describes the relationship between method study and time study?
Answer
C. Method study is conducted first to define standard methods, followed by time study
46
The last mile in distribution refers to which part of the supply chain?
Answer
B. The final delivery from distribution center to customer
47
Which of the following quality control tools is best suited for identifying the most significant causes of defects?
Answer
A. Pareto chart
48
In a Six Sigma project, what does the acronym-DMAIC stand for?
Answer
B. Define, Measure, Analyze, Improve, Control
49
Which of the following best describes the objective of Total Productive Maintenance (TPM)?
Answer
C. Maximizing equipment effectiveness by involving all employees
50
In the context of industrial waste management, the "5Rs" framework prioritizes actions in which order?
Answer
B. Reduce, Reuse, Recycle, Recover, Residuals
51
Which of the following best differentiates the Basic Research from the Applied Research?
Answer
B. Basic research aims to expand knowledge without immediate application, whereas applied research solves practical problems
52
Which statement best describes the Epistemological foundation of research?
Answer
B. It examines the ways of acquiring valid knowledge and justification of claims
53
Which type of Measurement Scale is used when respondents are asked to rank their level of agreement on a 5-point Likert scale (Strongly Agree to Strongly Disagree)?
Answer
B. Ordinal scale
54
Which of the following statistical tests is most suitable for Comparing the means of more than two independent groups?
Answer
D. ANOVA
55
Which of the following statements about Data Coding in analysis is correct?
Answer
B. It converts raw data into symbols or numbers for easier analysis
56
Which of the following is the most critical principle of research report writing?
Answer
B. The report must present facts systematically, clearly and objectively
57
The Executive Summary in a research report should primarily :
Answer
A. Provide a concise overview of objectives, methods, key findings and recommendations
58
The primary reason for including References and Citations in a research report is to :
Answer
B. Avoid plagiarism and give credit to original sources
59
Which of the following graphical techniques is most appropriate to display the relationship between two continuous variables?
Answer
B. Scatter plot
60
In the Research process, which stage primarily ensures that findings can be generalized beyond the studied sample?
Answer
B. Sampling design
61
When did the First Great Exhibition take place in Crystal Palace, London?
Answer
B. 1851
62
____________ is the world's first booking engine to the meetings and events industry.
Answer
D. iVvy
63
Match the following : i. Adaptive Gamification 1. Being integrated into event gamification to encourage participation and creativity ii. Interactive Storytelling 2. Combines gamification elements with narrative-driven experiences to create immersive event journeys iii. User-Generated content 3. Involves dynamically adjusting game elements and challenges based on individual preferences, behaviour and performance iv. AR and VR technologies 4. Transforming event experiences by offering immersive and interactive environment
Answer
C. i-3, ii-2, iii-1, iv-4
64
____________ are basically public shows organised with the aim of sharing innovation, promoting progress and fostering cooperation.
Answer
A. Exposition
65
Maha Kumbh Mela 2024 event, approximately 66 crore pilgrims converged on the sacred rivers is called __________.
Answer
B. Mega events
66
In 2019, India's contribution to the Global MICE industry was __________
Answer
A. 0.96%
67
For the year 2017-2018, ____________ received the "Best MICE Tour Operator" award at the National Tourism Awards.
Answer
B. Alpcord Network Travel
68
Match the following : Conclave Theme i. 14th Convention India 1. "Physical and digital Meetings - Conclave 2023 A Harmonious Blend" ii. 13th Convention India 2. "Sustainable MICE : Empowering Conclave 2020 Events towards 5 trillion Economy" iii. 12th Convention India 3. "Scaling New Heights - Building for the Conclave 2019 Future" iv. 11th Conventions India 4. "Mapping the Sustainable MICE Conclave 2018 - Future of India"
Answer
D. i-2, ii-1, iii-4, iv-3
69
In 1978, PATA Travel Mart was first launched in ____________
Answer
D. Manila
70
Hyderabad International Convention Centre (HICC) is managed by _________.
Answer
A. Accor Hotel
71
___________ was the first African-American female millionaire.
Answer
B. Madam C.J. Walker
72
_________ scheme is to provide training and skills to women to facilitate them to obtain employment or self-employment on a sustainable basis.
Answer
A. Swawlamban
73
Tourism Finance Corporation of India was established in the year __________.
Answer
D. 1989
74
Which industrial sector tends to naturally promote small-scale businesses and Entrepreneurship and generally has lower barriers to market entry?
Answer
A. Service
75
_________ is an Indian entrepreneur and the founder of OYO hotels.
Answer
A. Ritish Agarwal
76
What does the term "startup" typically refer to in the business context?
Answer
B. A newly established and fast-growing business
77
Mukesh Ambani and Ratan Tata are examples of
Answer
B. Innovative Entrepreneur
78
The type of entrepreneur that does not raise any amount of capital and also do not bear any risk is known as :
Answer
C. Intrapreneur
79
The full form of 'NSTEDB' is
Answer
A. National Science and Technology Entrepreneurship Development Board
80
What are the four parts of a SWOT analysis?
Answer
C. Strengths, Weaknesses, Opportunities, Threats
81
Organisational change is best defined as :
Answer
B. A structured approach to shifting individuals, teams and organizations from a current state to a desired future state
82
Intergroup conflict is most likely to arise when :
Answer
C. Goals between groups perceived incompatible
83
Which of the following best defines "organisational culture"?
Answer
B. Shared values, beliefs and practices
84
Which of the following is NOT considered a model of organisational change?
Answer
D. Maslow's hierarchy of needs
85
Intrapersonal processes primarily deal with :
Answer
C. Internal cognitive, emotional states
86
Which consulting skill is most critical when facilitating organisational change?
Answer
A. Analytical listening
87
Match the organisational change intervention with its primary focus : i. Technostructural interventions a. Aligning vision and mission ii. Human process interventions b. Team building and process consultation iii. Human resource management c. Job enrichment and career planning interventions iv. Strategic interventions d. Restructuring and workflow redesign
Answer
A. i-d, ii-b, iii-c, iv-a
88
Which illustrates "self-serving bias"?
Answer
D. Success → self, failure → external
89
In Kotter's 8-step change model, creating a "sense of urgency" is essential because :
Answer
C. It builds momentum and motivates employees to embrace change
90
Match the process with its outcome : i. Decision-making a. Conflict resolution ii. Communication b. Choice of alternatives iii. Negotiation c. Coordination iv. Leadership d. Motivation Correct match?
Answer
A. i-b, ii-c, iii-a, iv-d
91
Which is NOT true about organisational culture?
Answer
B. Always visible and measurable
92
Which consulting approach involves building client capacity to solve problems themselves, rather than solving them on behalf of the client?
Answer
C. Process consultation model
93
Consider the statements : A. Organisational change is always top-down. B. Resistance to change can provide valuable diagnostic information. C. Kotter's model emphasises creating quick wins. Which of the above are correct?
Answer
B. B and C
94
An organisation implements structural change without altering its culture or leadership style. According to the McKinsey 7-S framework, this is likely to fail due to misalignment of :
Answer
C. Shared values and style
95
Which situation shows "cognitive dissonance"?
Answer
A. Employee discomfort as actions conflict with values
96
Biggest challenge in "cross-cultural communication"?
Answer
C. Interpretation of meanings via cultural frameworks
97
During a change intervention, a consultant applies force-field analysis. Which of the following is the most accurate description of its purpose?
Answer
B. To map out driving and restraining forces affecting change
98
Which approach aligns with "systems theory"?
Answer
C. Interconnected and environment-influenced
99
Which reflects "Intergroup bias"?
Answer
D. Team undervalues other dept's suggestions
100
A multinational firm hires an OD consultant who facilitates reflective conversations among employees, enabling them to reframe problems and co-create future directions. This consulting approach is most consistent with :
Answer
A. Dialogic OD
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